Marketing

BBA in Communication and Public Relations

The students are expected to be able to communicate within the functions of marketing by carrying out sales promotion in all forms and media. The key to delivering superior value to customers is by communicating to the target customers appropriately. BBA in Communication and Public Relations seeks to achieve this.

Prerequisites

- Two Advanced Level subjects (excluding religion) - Ordinary level mathematics - A passed at the competitive entrance examination at the beginning of each academic year
Quick facts
Duration
3 yrs
Department
Marketing
School
Higher Institute of Commerce and Management
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